Client side perspective gained through thirteen years of
brand management and new product experience with
Fortune 100 consumer packaged goods companies.


• Clearly comprehends the needs of senior management and
the project team and designs a results-driven research process

• Strong consumer empathy and insights

• Quickly builds rapport with diverse consumer
and business/professional targets

• Exceptional with kids and teens

• Anticipates and probes key issues

• Concise analysis and recommendations in debriefings,
reports and presentations

• Highly skilled, accessible and attentive field
support organization