Cindy Marcy Consumer Insights Strategist, has over twenty years of consumer marketing experience.
She launched Marcy & Partners in 1990 and has conducted thousands of focus groups, triads/dyads and in-depth interviews across a wide range of targets and topics.
Before consulting, Cindy had a successful career in senior-level line marketing and new product development assignments at Sara Lee (Director of Breakfast, Desserts & New Products) and was a Brand Manager and Business Analyst at Borden, Inc.
Cindy graduated Ohio State University with a B.A. in a Social Sciences Interdisciplinary Honors program, Phi Beta Kappa and also received an MBA from OSU. She has extensive training in group dynamics, consumer psychology, neuro-linguistic programming (NLP) and creative projective and facilitation techniques.
Her personal interests include music, comedy, movies, hiking and skiing.
JEANIE MOORE has been in the qualitative research industry since 1982, originally with Leslie Westbrook and Associates where she handled project management, traveled with Leslie, wrote reports, managed the operations side of the company and generally learned qualitative researchby being immersed in all aspects of the industry. In 1992, she established Qualitative Research Management, and has partnered with many of the same professionalresearchs for enarly 25 years. Throughout these experiences, she has gained a wealth of knowledge and espertise in a variety of industries.
When she is not busy juggling project details, Jean loves to cook, work with her husband, Rick in their perennial gardens, work out and travel.